The slides of the presentation held by Corriere Vinicolo for Chinese sommeliers, bloggers and journalists, on the occasion of "Italia in Cina" project, organized in Rome by Italia del Vino and Istituto Grandi Marchi
On July 6th, in Rome, our magazine has been charged to introduce the Italian wine industry to a group of 29 Chinese operators invited by Italia del Vino Consorzio and Istituto del vino italiano di qualità – Grandi Marchi for the second year of the promotional campaign “Italia in Cina”.
The aim of the presentation has been giving – through figures – the most complete idea of the complexity and power of Italian wines all over the world: therefore, we showed the key figures of Italian wine industry, the leading role played in the most important wine markets and – finally – the latest trends in the Chinese market.
In attachment, the slides of the presentation, in English.
In the picture, a moment of the conference (from Castello Banfi Twitter account)
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